by Alix Briggs | Feb 22, 2024 | Social Media, Content, Inbound Marketing
The power of LinkedIn to drive inbound leads should never be underestimated. This social media platform goes beyond mere connections; it’s about strategically positioning yourself to attract valuable prospects for your businesses bottom line. If you’re still one...
by Alix Briggs | Mar 23, 2023 | Social Media, Content, Inbound Marketing
Social media is a crucial tool for businesses to reach their target audience, engage with customers, and build their brand. However, creating and maintaining a consistent social media presence can be challenging without a content calendar as it’s easy to lose track of...
by Alix Briggs | Mar 23, 2023 | Advertising, Content, E-commerce, Inbound Marketing, Social Media, Website
Social media has become a vital marketing channel for B2B companies. With so many different platforms to choose from, it can be challenging to know which ones are the most effective for reaching potential customers. In this article, we will discuss some of the most...
by Alix Briggs | Mar 20, 2023 | PR, Content, Email Marketing
Creating a personal branding plan is an essential step towards establishing a strong personal brand. A personal brand is a representation of who you are, what you stand for, and what sets you apart from others. Building a personal brand helps you stand out in a...
by Alix Briggs | Mar 19, 2023 | Social Media, Advertising, Content
Social media marketing has become an essential part of any business’s marketing strategy, but it can be challenging to measure the return on investment (ROI) of your efforts. ROI is a critical metric to understand how effective your social media marketing...
