How To Write A Press Release

How To Write A Press Release

How to hit the headlines with the perfect press release MUCH of the news we deliver and digest can start life as a press release – but how can you ensure that yours attracts meaningful coverage and doesn’t end up in the recycling folder? With social media changing the...
Keep Calm and make the right PR choices under pressure

Keep Calm and make the right PR choices under pressure

From housebuilders taking decisions that enrage local residents to the Prime Minister’s political aide – and even the Queen – it seems no-one is immune to a negative headline. Even in today’s fast-moving world of social media and ‘trial by Twitter’, the power of the...