by Dawn Strange | Feb 24, 2023 | Advertising
Marketing is important for any business. Without actively engaging in marketing activities, people won’t know about your products or services. It is the means through which businesses can reach out to their target audience and convert them into customers. However, not...
by Dawn Strange | Nov 25, 2022 | PR, Uncategorized
When you think of a PR campaign, you might immediately think of ‘traditional PR’ and images of articles in print newspapers (actual paper!), radio ads and even crisis management strategies could flash through your mind. But the way your potential customers now...
by Dawn Strange | Dec 15, 2021 | Content
Gathering warm, quality leads is never an easy feat but great content can definitely help to make it happen. Carefully curated content should attract your audience, showcase your offering and convince them that...
by Dawn Strange | Dec 24, 2020 | PR
2020 is the year that no one saw coming. Throughout, there have been celebrities or well-known personalities who have stood out for one reason or another – good or bad! Below, the Media Matters team has chosen a person from the year who has stood out for each of us...