{"id":200,"date":"2022-03-31T16:40:41","date_gmt":"2022-03-31T16:40:41","guid":{"rendered":"https:\/\/mediamattersagency.co.uk\/?page_id=200"},"modified":"2023-01-31T16:53:21","modified_gmt":"2023-01-31T16:53:21","slug":"seo","status":"publish","type":"page","link":"https:\/\/mediamattersagency.co.uk\/what-we-do\/marketing\/seo\/","title":{"rendered":"SEO"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;TBVS &#8211; Dark &#8211; Header 21&#8243; module_class=&#8221;tbvs-section-dark&#8221; _builder_version=&#8221;4.17.2&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a&#8221; use_background_color_gradient=&#8221;on&#8221; background_color_gradient_stops=&#8221;gcid-819e5941-3c95-4e8c-b325-2011e6b68dbf 0%|gcid-25287d73-7821-4759-ad5c-e8360d692fd7 100%&#8221; background_color_gradient_overlays_image=&#8221;on&#8221; background_enable_image=&#8221;off&#8221; global_colors_info=&#8221;{%22gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a%22:%91%22background_color%22%93,%22gcid-819e5941-3c95-4e8c-b325-2011e6b68dbf%22:%91%22background_color_gradient_stops%22%93,%22gcid-25287d73-7821-4759-ad5c-e8360d692fd7%22:%91%22background_color_gradient_stops%22%93}&#8221;][et_pb_row _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.17.4&#8243; _module_preset=&#8221;default&#8221; header_3_font=&#8221;Montserrat|800|||||||&#8221; header_3_font_size=&#8221;20px&#8221; header_3_line_height=&#8221;1.1em&#8221; background_layout=&#8221;dark&#8221; max_width=&#8221;750px&#8221; custom_margin=&#8221;||5px||false|false&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h3>SEO services<\/h3>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.17.2&#8243; _module_preset=&#8221;default&#8221; header_font=&#8221;Montserrat|800|||||||&#8221; header_font_size=&#8221;44px&#8221; header_line_height=&#8221;1.1em&#8221; background_layout=&#8221;dark&#8221; max_width=&#8221;937px&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h1>SEO that drives great website results <\/p>\n<\/h1>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;TBVS &#8211; Light &#8211; Content 8&#8243; module_class=&#8221;tbvs-section-light&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row column_structure=&#8221;2_3,1_3&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;2_3&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; custom_padding_tablet=&#8221;||30px||false|false&#8221; custom_padding_phone=&#8221;&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/mediamattersagency.co.uk\/wp-content\/uploads\/2022\/06\/seo.png&#8221; title_text=&#8221;seo&#8221; _builder_version=&#8221;4.17.4&#8243; _module_preset=&#8221;default&#8221; box_shadow_style=&#8221;preset3&#8243; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.17.2&#8243; _module_preset=&#8221;default&#8221; header_3_font=&#8221;Montserrat|800|||||||&#8221; header_3_text_color=&#8221;gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a&#8221; header_3_font_size=&#8221;20px&#8221; header_3_line_height=&#8221;1.1em&#8221; custom_margin=&#8221;||5px||false|false&#8221; global_colors_info=&#8221;{%22gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a%22:%91%22header_3_text_color%22%93}&#8221;]<\/p>\n<h3>The value of SEO<\/h3>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.17.2&#8243; _module_preset=&#8221;default&#8221; header_2_font=&#8221;Montserrat|800|||||||&#8221; header_2_text_color=&#8221;gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a&#8221; header_2_font_size=&#8221;38px&#8221; header_2_line_height=&#8221;1.1em&#8221; global_colors_info=&#8221;{%22gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a%22:%91%22header_2_text_color%22%93}&#8221;]<\/p>\n<h2>Much more than keywords and ranking<\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.17.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Open Sans||||||||&#8221; text_text_color=&#8221;gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a&#8221; header_text_color=&#8221;gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a&#8221; global_colors_info=&#8221;{%22gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a%22:%91%22header_text_color%22,%22text_text_color%22%93}&#8221;]<\/p>\n<p>Getting leads direct from your website is the holy grail. The secret is, using the right search engine optimisation techniques for your business to get you there.<\/p>\n<p>[\/et_pb_text][et_pb_button button_url=&#8221;#contact-form-bp&#8221; button_text=&#8221;Get started&#8221; button_alignment=&#8221;left&#8221; _builder_version=&#8221;4.17.4&#8243; _module_preset=&#8221;default&#8221; custom_button=&#8221;on&#8221; button_text_size=&#8221;14px&#8221; button_text_color=&#8221;#FFFFFF&#8221; button_bg_color=&#8221;gcid-819e5941-3c95-4e8c-b325-2011e6b68dbf&#8221; button_border_width=&#8221;0px&#8221; button_border_color=&#8221;#0000FF&#8221; button_border_radius=&#8221;14px&#8221; button_letter_spacing=&#8221;1px&#8221; button_font=&#8221;Roboto|||on|||||&#8221; button_use_icon=&#8221;off&#8221; custom_padding=&#8221;14px|32px|14px|32px|true|true&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{%22gcid-819e5941-3c95-4e8c-b325-2011e6b68dbf%22:%91%22button_bg_color%22,%22button_bg_color%22,%22button_bg_color%22,%22button_bg_color%22%93,%22gcid-25287d73-7821-4759-ad5c-e8360d692fd7%22:%91%22button_bg_color__hover%22%93}&#8221; button_bg_color__hover_enabled=&#8221;on|hover&#8221; button_bg_color__hover=&#8221;#00b09d&#8221; button_bg_enable_color__hover=&#8221;on&#8221; button_border_color__hover_enabled=&#8221;on|desktop&#8221; button_border_color__hover=&#8221;#181818&#8243;][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;TBVS &#8211; Dark &#8211; Features 18&#8243; module_class=&#8221;tbvs-section-dark&#8221; _builder_version=&#8221;4.17.2&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;gcid-7d5984a2-77ff-4ed8-9b24-400f9bed469e&#8221; global_colors_info=&#8221;{%22gcid-7d5984a2-77ff-4ed8-9b24-400f9bed469e%22:%91%22background_color%22%93}&#8221;][et_pb_row _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; max_width=&#8221;750px&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.17.2&#8243; _module_preset=&#8221;default&#8221; header_3_font=&#8221;Montserrat|800|||||||&#8221; header_3_text_color=&#8221;gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a&#8221; header_3_font_size=&#8221;20px&#8221; header_3_line_height=&#8221;1.1em&#8221; text_orientation=&#8221;center&#8221; background_layout=&#8221;dark&#8221; custom_margin=&#8221;||5px||false|false&#8221; global_colors_info=&#8221;{%22gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a%22:%91%22header_3_text_color%22%93}&#8221;]<\/p>\n<h3>Everything you need to know<\/h3>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.17.2&#8243; _module_preset=&#8221;default&#8221; header_2_font=&#8221;Montserrat|800|||||||&#8221; header_2_text_color=&#8221;gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a&#8221; header_2_font_size=&#8221;38px&#8221; header_2_line_height=&#8221;1.1em&#8221; text_orientation=&#8221;center&#8221; background_layout=&#8221;dark&#8221; global_colors_info=&#8221;{%22gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a%22:%91%22header_2_text_color%22%93}&#8221;]<\/p>\n<h2>How SEO can help generate leads for your business<\/h2>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_3,1_3,1_3&#8243; custom_padding_last_edited=&#8221;on|tablet&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; custom_padding_tablet=&#8221;||0px||false|false&#8221; custom_padding_phone=&#8221;&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_blurb title=&#8221;Start with an audit&#8221; use_icon=&#8221;on&#8221; font_icon=&#8221;&#x66;||divi||400&#8243; icon_color=&#8221;#FFFFFF&#8221; image_icon_width=&#8221;32px&#8221; module_class=&#8221;tbvs-blurb&#8221; _builder_version=&#8221;4.17.2&#8243; _module_preset=&#8221;default&#8221; header_font=&#8221;Montserrat|800|||||||&#8221; header_text_color=&#8221;gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a&#8221; header_font_size=&#8221;18px&#8221; body_font=&#8221;Open Sans||||||||&#8221; body_text_color=&#8221;gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a&#8221; text_orientation=&#8221;center&#8221; background_layout=&#8221;dark&#8221; icon_font_size=&#8221;32px&#8221; global_colors_info=&#8221;{%22gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a%22:%91%22header_text_color%22,%22body_text_color%22%93}&#8221;]<\/p>\n<p>Improving visibility in search engine results is only part of the picture. Audits detail SEO priorities and will get your site working hard for you<\/p>\n<p>[\/et_pb_blurb][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_blurb title=&#8221;Think strategy&#8221; use_icon=&#8221;on&#8221; font_icon=&#8221;&#xe003;||divi||400&#8243; icon_color=&#8221;#FFFFFF&#8221; image_icon_width=&#8221;32px&#8221; module_class=&#8221;tbvs-blurb&#8221; _builder_version=&#8221;4.17.2&#8243; _module_preset=&#8221;default&#8221; header_font=&#8221;Montserrat|800|||||||&#8221; header_text_color=&#8221;gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a&#8221; header_font_size=&#8221;18px&#8221; body_font=&#8221;Open Sans||||||||&#8221; body_text_color=&#8221;gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a&#8221; text_orientation=&#8221;center&#8221; background_layout=&#8221;dark&#8221; icon_font_size=&#8221;32px&#8221; global_colors_info=&#8221;{%22gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a%22:%91%22header_text_color%22,%22body_text_color%22%93}&#8221;]<\/p>\n<p>Quick fix SEO brings short-lived results and isn\u2019t the answer. Strategy, and not one pulled off the shelf, will gear your site up for delivering you leads, not just traffic<\/p>\n<p>[\/et_pb_blurb][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_blurb title=&#8221;Crawlability&#8221; use_icon=&#8221;on&#8221; font_icon=&#8221;&#xe014;||divi||400&#8243; icon_color=&#8221;#FFFFFF&#8221; image_icon_width=&#8221;32px&#8221; module_class=&#8221;tbvs-blurb&#8221; _builder_version=&#8221;4.17.2&#8243; _module_preset=&#8221;default&#8221; header_font=&#8221;Montserrat|800|||||||&#8221; header_text_color=&#8221;gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a&#8221; header_font_size=&#8221;18px&#8221; body_font=&#8221;Open Sans||||||||&#8221; body_text_color=&#8221;gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a&#8221; text_orientation=&#8221;center&#8221; background_layout=&#8221;dark&#8221; icon_font_size=&#8221;32px&#8221; global_colors_info=&#8221;{%22gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a%22:%91%22header_text_color%22,%22body_text_color%22%93}&#8221;]<\/p>\n<p>You need a fit and healthy website that search engines love, so on-site SEO is your number one starting point<\/p>\n<p>[\/et_pb_blurb][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_3,1_3,1_3&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_blurb title=&#8221;Content value&#8221; use_icon=&#8221;on&#8221; font_icon=&#8221;&#xe028;||divi||400&#8243; icon_color=&#8221;#FFFFFF&#8221; image_icon_width=&#8221;32px&#8221; module_class=&#8221;tbvs-blurb&#8221; _builder_version=&#8221;4.17.2&#8243; _module_preset=&#8221;default&#8221; header_font=&#8221;Montserrat|800|||||||&#8221; header_text_color=&#8221;gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a&#8221; header_font_size=&#8221;18px&#8221; body_font=&#8221;Open Sans||||||||&#8221; body_text_color=&#8221;gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a&#8221; text_orientation=&#8221;center&#8221; background_layout=&#8221;dark&#8221; icon_font_size=&#8221;32px&#8221; global_colors_info=&#8221;{%22gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a%22:%91%22header_text_color%22,%22body_text_color%22%93}&#8221;]<\/p>\n<p>The right mix of relevant, valued-added content will make a world of difference to your search engine optimisation. Knowing the best type is key<\/p>\n<p>[\/et_pb_blurb][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_blurb title=&#8221;Credibility&#8221; use_icon=&#8221;on&#8221; font_icon=&#8221;&#xe02f;||divi||400&#8243; icon_color=&#8221;#FFFFFF&#8221; image_icon_width=&#8221;32px&#8221; module_class=&#8221;tbvs-blurb&#8221; _builder_version=&#8221;4.17.2&#8243; _module_preset=&#8221;default&#8221; header_font=&#8221;Montserrat|800|||||||&#8221; header_text_color=&#8221;gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a&#8221; header_font_size=&#8221;18px&#8221; body_font=&#8221;Open Sans||||||||&#8221; body_text_color=&#8221;gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a&#8221; text_orientation=&#8221;center&#8221; background_layout=&#8221;dark&#8221; icon_font_size=&#8221;32px&#8221; global_colors_info=&#8221;{%22gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a%22:%91%22header_text_color%22,%22body_text_color%22%93}&#8221;]<\/p>\n<p>Don\u2019t ignore off-site SEO too. Building an online presence and linking back to your site from other authority domains shows you\u2019re credible and trustworthy and of value to Google<\/p>\n<p>[\/et_pb_blurb][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_blurb title=&#8221;Don\u2019t forget \u2018Local\u2019&#8221; use_icon=&#8221;on&#8221; font_icon=&#8221;&#xe018;||divi||400&#8243; icon_color=&#8221;#FFFFFF&#8221; image_icon_width=&#8221;32px&#8221; module_class=&#8221;tbvs-blurb&#8221; _builder_version=&#8221;4.17.2&#8243; _module_preset=&#8221;default&#8221; header_font=&#8221;Montserrat|800|||||||&#8221; header_text_color=&#8221;gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a&#8221; header_font_size=&#8221;18px&#8221; body_font=&#8221;Open Sans||||||||&#8221; body_text_color=&#8221;gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a&#8221; text_orientation=&#8221;center&#8221; background_layout=&#8221;dark&#8221; icon_font_size=&#8221;32px&#8221; global_colors_info=&#8221;{%22gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a%22:%91%22header_text_color%22,%22body_text_color%22%93}&#8221;]<\/p>\n<p>Don\u2019t overlook what\u2019s right under your nose! A more specific approach with local SEO will help get you shown up on your patch<\/p>\n<p>[\/et_pb_blurb][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; theme_builder_area=&#8221;post_content&#8221; _builder_version=&#8221;4.19.4&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#96239a&#8221; hover_enabled=&#8221;0&#8243; sticky_enabled=&#8221;0&#8243;][et_pb_row _builder_version=&#8221;4.19.4&#8243; _module_preset=&#8221;default&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_column _builder_version=&#8221;4.19.4&#8243; _module_preset=&#8221;default&#8221; type=&#8221;4_4&#8243; theme_builder_area=&#8221;post_content&#8221;][et_pb_code _builder_version=&#8221;4.19.4&#8243; _module_preset=&#8221;default&#8221; theme_builder_area=&#8221;post_content&#8221; hover_enabled=&#8221;0&#8243; sticky_enabled=&#8221;0&#8243;]<script data-widget-id=\"d7588ba8c86b00f197a89a80aed51893cbe48156\" src=\"https:\/\/www.local-marketing-reports.com\/m\/assets-v2\/lead-gen\/js\/external\/widget-builder.js\"><\/script>[\/et_pb_code][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;TBVS &#8211; Dark &#8211; FAQ 4&#8243; module_class=&#8221;tbvs-section-dark&#8221; _builder_version=&#8221;4.17.2&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;gcid-9e93ff21-3b8b-410c-bdf9-1558c9d25c18&#8243; global_colors_info=&#8221;{%22gcid-9e93ff21-3b8b-410c-bdf9-1558c9d25c18%22:%91%22background_color%22%93}&#8221;][et_pb_row _builder_version=&#8221;4.17.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.17.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.17.4&#8243; _module_preset=&#8221;default&#8221; header_2_font=&#8221;Montserrat|800|||||||&#8221; header_2_text_color=&#8221;gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a&#8221; header_2_font_size=&#8221;38px&#8221; header_2_line_height=&#8221;1.1em&#8221; text_orientation=&#8221;center&#8221; background_layout=&#8221;dark&#8221; global_module=&#8221;940&#8243; global_colors_info=&#8221;{%22gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a%22:%91%22header_2_text_color%22%93}&#8221;]<\/p>\n<h2>Questions you may have<\/h2>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_2,1_2&#8243; _builder_version=&#8221;4.17.4&#8243; _module_preset=&#8221;default&#8221; width=&#8221;70%&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.17.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a&#8221; header_2_font=&#8221;Montserrat|800|||||||&#8221; header_2_font_size=&#8221;38px&#8221; header_2_line_height=&#8221;1.1em&#8221; background_layout=&#8221;dark&#8221; custom_padding=&#8221;||0px|||&#8221; global_colors_info=&#8221;{%22gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a%22:%91%22text_text_color%22%93}&#8221;]<\/p>\n<p style=\"text-align: left;\"><span data-contrast=\"auto\" xml:lang=\"EN-GB\" lang=\"EN-GB\" class=\"TextRun SCXW127456160 BCX0\"><span class=\"NormalTextRun SCXW127456160 BCX0\" data-ccp-parastyle=\"Normal (Web)\">Optimising a website page and making it more engaging for the end user, is the process of SEO in a very brief nutshell. <\/span><\/span><span class=\"LineBreakBlob BlobObject DragDrop SCXW127456160 BCX0\"><span class=\"SCXW127456160 BCX0\">\u00a0<\/span><br class=\"SCXW127456160 BCX0\" \/><\/span><span data-contrast=\"auto\" xml:lang=\"EN-GB\" lang=\"EN-GB\" class=\"TextRun EmptyTextRun SCXW127456160 BCX0\"><\/span><span class=\"LineBreakBlob BlobObject DragDrop SCXW127456160 BCX0\"><span class=\"SCXW127456160 BCX0\">\u00a0<\/span><br class=\"SCXW127456160 BCX0\" \/><\/span><span data-contrast=\"auto\" xml:lang=\"EN-GB\" lang=\"EN-GB\" class=\"TextRun SCXW127456160 BCX0\"><span class=\"NormalTextRun SCXW127456160 BCX0\" data-ccp-parastyle=\"Normal (Web)\">SEO is an important part of digital marketing because your <\/span><span class=\"NormalTextRun SCXW127456160 BCX0\" data-ccp-parastyle=\"Normal (Web)\">ultimate aim<\/span><span class=\"NormalTextRun SCXW127456160 BCX0\" data-ccp-parastyle=\"Normal (Web)\"> is to get people to your site and making buying decisions when they get there. Your website without any SEO support leaves <\/span><span class=\"NormalTextRun SCXW127456160 BCX0\" data-ccp-parastyle=\"Normal (Web)\">the majority of<\/span><span class=\"NormalTextRun SCXW127456160 BCX0\" data-ccp-parastyle=\"Normal (Web)\"> websites invisible <\/span><span class=\"NormalTextRun SCXW127456160 BCX0\" data-ccp-parastyle=\"Normal (Web)\">when it comes to<\/span><span class=\"NormalTextRun SCXW127456160 BCX0\" data-ccp-parastyle=\"Normal (Web)\"> organic search.<\/span><\/span><\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.17.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a&#8221; header_2_font=&#8221;Montserrat|800|||||||&#8221; header_2_font_size=&#8221;38px&#8221; header_2_line_height=&#8221;1.1em&#8221; background_layout=&#8221;dark&#8221; global_colors_info=&#8221;{%22gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a%22:%91%22text_text_color%22%93}&#8221;]<\/p>\n<p><span data-contrast=\"auto\" xml:lang=\"EN-GB\" lang=\"EN-GB\" class=\"TextRun SCXW72627216 BCX0\"><span class=\"NormalTextRun SCXW72627216 BCX0\" data-ccp-parastyle=\"Normal (Web)\">SEO requires a strategy based upon an audit of what your site is currently doing or not doing. That means a bespoke plan of action, not an off-the-shelf SEO package which promises the world in a matter of weeks.<\/span><\/span><span class=\"LineBreakBlob BlobObject DragDrop SCXW72627216 BCX0\"><span class=\"SCXW72627216 BCX0\">\u00a0<\/span><br class=\"SCXW72627216 BCX0\" \/><\/span><span data-contrast=\"auto\" xml:lang=\"EN-GB\" lang=\"EN-GB\" class=\"TextRun EmptyTextRun SCXW72627216 BCX0\"><\/span><span class=\"LineBreakBlob BlobObject DragDrop SCXW72627216 BCX0\"><span class=\"SCXW72627216 BCX0\">\u00a0<\/span><br class=\"SCXW72627216 BCX0\" \/><\/span><span data-contrast=\"auto\" xml:lang=\"EN-GB\" lang=\"EN-GB\" class=\"TextRun SCXW72627216 BCX0\"><span class=\"NormalTextRun SCXW72627216 BCX0\" data-ccp-parastyle=\"Normal (Web)\">SEO best practice requires a period of time to bring the results that will get you achieving a consistent flow of <\/span><span class=\"NormalTextRun ContextualSpellingAndGrammarErrorV2Themed SCXW72627216 BCX0\" data-ccp-parastyle=\"Normal (Web)\">high quality<\/span><span class=\"NormalTextRun SCXW72627216 BCX0\" data-ccp-parastyle=\"Normal (Web)\"> leads. Don\u2019t settle for shortcut tactics which could potentially see your site penalised by the search engines. <\/span><\/span><span class=\"LineBreakBlob BlobObject DragDrop SCXW72627216 BCX0\"><span class=\"SCXW72627216 BCX0\">\u00a0<\/span><br class=\"SCXW72627216 BCX0\" \/><\/span><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_2,1_2&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; custom_padding_tablet=&#8221;||30px||false|false&#8221; custom_padding_phone=&#8221;&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_accordion open_toggle_text_color=&#8221;#0000FF&#8221; open_toggle_background_color=&#8221;#FFFFFF&#8221; closed_toggle_background_color=&#8221;#FFFFFF&#8221; icon_color=&#8221;gcid-819e5941-3c95-4e8c-b325-2011e6b68dbf&#8221; use_icon_font_size=&#8221;on&#8221; icon_font_size=&#8221;39px&#8221; icon_font_size_tablet=&#8221;39px&#8221; icon_font_size_phone=&#8221;43px&#8221; icon_font_size_last_edited=&#8221;on|phone&#8221; _builder_version=&#8221;4.17.4&#8243; _module_preset=&#8221;default&#8221; toggle_text_color=&#8221;#181818&#8243; toggle_font=&#8221;Montserrat|800|||||||&#8221; toggle_font_size=&#8221;18px&#8221; toggle_line_height=&#8221;1.1em&#8221; body_font=&#8221;Open Sans||||||||&#8221; body_text_color=&#8221;gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a&#8221; border_width_all=&#8221;0px&#8221; global_colors_info=&#8221;{%22gcid-819e5941-3c95-4e8c-b325-2011e6b68dbf%22:%91%22icon_color%22,%22icon_color%22,%22icon_color%22%93,%22gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a%22:%91%22body_text_color%22,%22open_toggle_text_color%22,%22toggle_text_color%22,%22closed_toggle_text_color%22,%22body_text_color%22%93}&#8221;][et_pb_accordion_item title=&#8221;What is SEO?&#8221; open=&#8221;on&#8221; open_toggle_text_color=&#8221;gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a&#8221; open_toggle_background_color=&#8221;gcid-9e93ff21-3b8b-410c-bdf9-1558c9d25c18&#8243; closed_toggle_text_color=&#8221;gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a&#8221; closed_toggle_background_color=&#8221;gcid-9e93ff21-3b8b-410c-bdf9-1558c9d25c18&#8243; _builder_version=&#8221;4.17.4&#8243; _module_preset=&#8221;default&#8221; body_text_color=&#8221;gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a&#8221; background_color=&#8221;gcid-9e93ff21-3b8b-410c-bdf9-1558c9d25c18&#8243; background_enable_color=&#8221;on&#8221; global_colors_info=&#8221;{%22gcid-9e93ff21-3b8b-410c-bdf9-1558c9d25c18%22:%91%22background_color%22,%22open_toggle_background_color%22,%22closed_toggle_background_color%22%93,%22gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a%22:%91%22toggle_text_color%22,%22open_toggle_text_color%22,%22closed_toggle_text_color%22,%22body_text_color%22%93}&#8221; toggle_text_color=&#8221;gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a&#8221; toggle_level=&#8221;h5&#8243;]<\/p>\n<p><span data-contrast=\"auto\" xml:lang=\"EN-GB\" lang=\"EN-GB\" class=\"TextRun SCXW127456160 BCX0\"><span class=\"NormalTextRun SCXW127456160 BCX0\" data-ccp-parastyle=\"Normal (Web)\">SEO means search engine optimisation and it\u2019s the process used to optimise a website\u2019s technical performance, the relevance of its content and <\/span><span class=\"NormalTextRun SCXW127456160 BCX0\" data-ccp-parastyle=\"Normal (Web)\">its link popularity. These are all factors which count when it comes to assessing how easy the website pages are to find, how useful and relevant is the information included on the pages and how many times are they being visited by users. These indicators show just how helpful a site is in user search. If it\u2019s doing well, this will influence the search engines and the site will get a better ranking.<\/span><\/span><\/p>\n<p>[\/et_pb_accordion_item][et_pb_accordion_item title=&#8221;What are the four types of SEO?&#8221; open_toggle_text_color=&#8221;gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a&#8221; open_toggle_background_color=&#8221;gcid-9e93ff21-3b8b-410c-bdf9-1558c9d25c18&#8243; closed_toggle_text_color=&#8221;gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a&#8221; closed_toggle_background_color=&#8221;gcid-9e93ff21-3b8b-410c-bdf9-1558c9d25c18&#8243; _builder_version=&#8221;4.17.4&#8243; _module_preset=&#8221;default&#8221; body_text_color=&#8221;gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a&#8221; background_color=&#8221;gcid-9e93ff21-3b8b-410c-bdf9-1558c9d25c18&#8243; background_enable_color=&#8221;on&#8221; global_colors_info=&#8221;{%22gcid-9e93ff21-3b8b-410c-bdf9-1558c9d25c18%22:%91%22background_color%22,%22open_toggle_background_color%22,%22closed_toggle_background_color%22%93,%22gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a%22:%91%22toggle_text_color%22,%22open_toggle_text_color%22,%22closed_toggle_text_color%22,%22body_text_color%22%93}&#8221; toggle_text_color=&#8221;gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a&#8221; toggle_level=&#8221;h5&#8243; open=&#8221;off&#8221;]<\/p>\n<p><span data-contrast=\"auto\" xml:lang=\"EN-GB\" lang=\"EN-GB\" class=\"TextRun SCXW96828919 BCX0\"><span class=\"NormalTextRun SCXW96828919 BCX0\" data-ccp-parastyle=\"Normal (Web)\">&#8211; <\/span><span class=\"NormalTextRun SCXW96828919 BCX0\" data-ccp-parastyle=\"Normal (Web)\">O<\/span><span class=\"NormalTextRun SCXW96828919 BCX0\" data-ccp-parastyle=\"Normal (Web)\">n-page <\/span><span class=\"NormalTextRun SCXW96828919 BCX0\" data-ccp-parastyle=\"Normal (Web)\">on on-site SEO\u00a0 &#8211; this refers to the process of optimising the content actually on your website and will include looking at meta descriptions, keywords, meta titles, images and headers.<\/span><\/span><span class=\"LineBreakBlob BlobObject DragDrop SCXW96828919 BCX0\"><span class=\"SCXW96828919 BCX0\">\u00a0<\/span><\/span><\/p>\n<p><span class=\"LineBreakBlob BlobObject DragDrop SCXW96828919 BCX0\"><br class=\"SCXW96828919 BCX0\" \/><\/span><span data-contrast=\"auto\" xml:lang=\"EN-GB\" lang=\"EN-GB\" class=\"TextRun SCXW96828919 BCX0\"><span class=\"NormalTextRun SCXW96828919 BCX0\" data-ccp-parastyle=\"Normal (Web)\">&#8211; <\/span><span class=\"NormalTextRun SCXW96828919 BCX0\" data-ccp-parastyle=\"Normal (Web)\">Off-page or off-site SEO \u2013 this applies to all the activity that happens away from your site<\/span><span class=\"NormalTextRun SCXW96828919 BCX0\" data-ccp-parastyle=\"Normal (Web)\"> and includes digital PR and outreach, guest blogging, for instance \u2013 where you can get your site sat on other authority domains, providing you with valuable links back to your own site \u2013 something Google loves and will definitely help your rise in the rankings.<\/span><\/span><span class=\"LineBreakBlob BlobObject DragDrop SCXW96828919 BCX0\"><span class=\"SCXW96828919 BCX0\">\u00a0<\/span><\/span><\/p>\n<p><span class=\"LineBreakBlob BlobObject DragDrop SCXW96828919 BCX0\"><br class=\"SCXW96828919 BCX0\" \/><\/span><span data-contrast=\"auto\" xml:lang=\"EN-GB\" lang=\"EN-GB\" class=\"TextRun SCXW96828919 BCX0\"><span class=\"NormalTextRun SCXW96828919 BCX0\" data-ccp-parastyle=\"Normal (Web)\">&#8211; Technical SEO \u2013 this is an ever evolving process due to the changing algorithms so means your site needs monitoring and maintaining <\/span><span class=\"NormalTextRun SCXW96828919 BCX0\" data-ccp-parastyle=\"Normal (Web)\">consistently. Search engines crawl your site to check out your user experience, including elements such as speed of page loads, how friendly is it to view on a mobile or tablet, and site navigation \u2013 will the user have an easy-to-use experience. <\/span><span class=\"NormalTextRun SCXW96828919 BCX0\" data-ccp-parastyle=\"Normal (Web)\">All of<\/span><span class=\"NormalTextRun SCXW96828919 BCX0\" data-ccp-parastyle=\"Normal (Web)\"> these elements will score you higher or lower in the rankings depending upon what the algorithms believe is \u2019best practice\u2019 currently.<\/span><\/span><span class=\"LineBreakBlob BlobObject DragDrop SCXW96828919 BCX0\"><span class=\"SCXW96828919 BCX0\">\u00a0<\/span><\/span><\/p>\n<p><span class=\"LineBreakBlob BlobObject DragDrop SCXW96828919 BCX0\"><br class=\"SCXW96828919 BCX0\" \/><\/span><span data-contrast=\"auto\" xml:lang=\"EN-GB\" lang=\"EN-GB\" class=\"TextRun SCXW96828919 BCX0\"><span class=\"NormalTextRun SCXW96828919 BCX0\" data-ccp-parastyle=\"Normal (Web)\">&#8211; Local SEO <\/span><span class=\"NormalTextRun SCXW96828919 BCX0\" data-ccp-parastyle=\"Normal (Web)\">\u2013<\/span><span class=\"NormalTextRun SCXW96828919 BCX0\" data-ccp-parastyle=\"Normal (Web)\"> <\/span><span class=\"NormalTextRun SCXW96828919 BCX0\" data-ccp-parastyle=\"Normal (Web)\">this is all about focusing on a specific area and increasing your presence in your community by promoting your products and services to local people. In Google, how well you rank on Google My Business impacts on your overall Google ranking so it shouldn\u2019t be ignored.\u00a0<\/span><span class=\"NormalTextRun SCXW96828919 BCX0\" data-ccp-parastyle=\"Normal (Web)\"> <\/span><\/span><\/p>\n<p>[\/et_pb_accordion_item][et_pb_accordion_item title=&#8221;Why is SEO important for inbound marketing?&#8221; open_toggle_text_color=&#8221;gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a&#8221; open_toggle_background_color=&#8221;gcid-9e93ff21-3b8b-410c-bdf9-1558c9d25c18&#8243; closed_toggle_text_color=&#8221;gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a&#8221; closed_toggle_background_color=&#8221;gcid-9e93ff21-3b8b-410c-bdf9-1558c9d25c18&#8243; _builder_version=&#8221;4.17.4&#8243; _module_preset=&#8221;default&#8221; body_text_color=&#8221;gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a&#8221; background_color=&#8221;gcid-9e93ff21-3b8b-410c-bdf9-1558c9d25c18&#8243; background_enable_color=&#8221;on&#8221; global_colors_info=&#8221;{%22gcid-9e93ff21-3b8b-410c-bdf9-1558c9d25c18%22:%91%22background_color%22,%22open_toggle_background_color%22,%22closed_toggle_background_color%22%93,%22gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a%22:%91%22toggle_text_color%22,%22open_toggle_text_color%22,%22closed_toggle_text_color%22,%22body_text_color%22%93}&#8221; toggle_text_color=&#8221;gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a&#8221; toggle_level=&#8221;h5&#8243; open=&#8221;off&#8221;]<\/p>\n<p><span data-contrast=\"auto\">The two work hand in hand. Without SEO, it\u2019s unlikely you\u2019ll get the right kind of targeted traffic to your website. Optimised content, totally aligned with your customer personas, will attract the right people at the right stage in their customer journey.\u00a0<\/span><span><br \/><\/span><\/p>\n<p><span data-contrast=\"auto\">Why is keyword research important for SEO?<\/span><span>\u00a0<br \/><\/span><span data-contrast=\"auto\">Keyword research shows you which are the current trending search terms \u2013 the most popular terms people are using to search for a specific product or service. Keyword research is a little like market research \u2013 you need to understand what\u2019s important and constitutes vital information to your target customers so as you can write relevant and useful content in these specific areas, with the right keywords, to appear in the search rankings yourself and start to get noticed.<\/span><\/p>\n<p>[\/et_pb_accordion_item][\/et_pb_accordion][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_accordion open_toggle_text_color=&#8221;#0000FF&#8221; open_toggle_background_color=&#8221;#FFFFFF&#8221; closed_toggle_background_color=&#8221;#FFFFFF&#8221; icon_color=&#8221;gcid-819e5941-3c95-4e8c-b325-2011e6b68dbf&#8221; use_icon_font_size=&#8221;on&#8221; icon_font_size=&#8221;39px&#8221; icon_font_size_tablet=&#8221;39px&#8221; icon_font_size_phone=&#8221;43px&#8221; icon_font_size_last_edited=&#8221;on|phone&#8221; _builder_version=&#8221;4.17.4&#8243; _module_preset=&#8221;default&#8221; toggle_text_color=&#8221;#181818&#8243; toggle_font=&#8221;Montserrat|800|||||||&#8221; toggle_font_size=&#8221;18px&#8221; toggle_line_height=&#8221;1.1em&#8221; body_font=&#8221;Open Sans||||||||&#8221; body_text_color=&#8221;gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a&#8221; border_width_all=&#8221;0px&#8221; global_colors_info=&#8221;{%22gcid-819e5941-3c95-4e8c-b325-2011e6b68dbf%22:%91%22icon_color%22,%22icon_color%22,%22icon_color%22,%22icon_color%22%93,%22gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a%22:%91%22body_text_color%22,%22open_toggle_text_color%22,%22toggle_text_color%22,%22closed_toggle_text_color%22,%22body_text_color%22%93}&#8221;][et_pb_accordion_item title=&#8221;Is Content marketing part of SEO? &#8221; open=&#8221;on&#8221; open_toggle_text_color=&#8221;gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a&#8221; open_toggle_background_color=&#8221;gcid-9e93ff21-3b8b-410c-bdf9-1558c9d25c18&#8243; closed_toggle_text_color=&#8221;gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a&#8221; closed_toggle_background_color=&#8221;gcid-9e93ff21-3b8b-410c-bdf9-1558c9d25c18&#8243; _builder_version=&#8221;4.17.4&#8243; _module_preset=&#8221;default&#8221; body_text_color=&#8221;gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a&#8221; background_color=&#8221;gcid-9e93ff21-3b8b-410c-bdf9-1558c9d25c18&#8243; background_enable_color=&#8221;on&#8221; global_colors_info=&#8221;{%22gcid-9e93ff21-3b8b-410c-bdf9-1558c9d25c18%22:%91%22background_color%22,%22open_toggle_background_color%22,%22closed_toggle_background_color%22%93,%22gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a%22:%91%22toggle_text_color%22,%22open_toggle_text_color%22,%22closed_toggle_text_color%22,%22body_text_color%22%93}&#8221; toggle_text_color=&#8221;gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a&#8221; toggle_level=&#8221;h5&#8243;]<\/p>\n<p><span data-contrast=\"auto\">Absolutely, it forms a big part of on-page optimisation. It\u2019s all about writing quality, useful and highly relevant content that your website users are going to love and want to share. A good content strategy will have SEO at the heart of it. It\u2019s essential.<\/span><span><br \/><\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:0,&quot;335559740&quot;:240}\"><\/span><\/p>\n<p>[\/et_pb_accordion_item][et_pb_accordion_item title=&#8221;Can SEO help lead generation? &#8221; open_toggle_text_color=&#8221;gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a&#8221; open_toggle_background_color=&#8221;gcid-9e93ff21-3b8b-410c-bdf9-1558c9d25c18&#8243; closed_toggle_text_color=&#8221;gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a&#8221; closed_toggle_background_color=&#8221;gcid-9e93ff21-3b8b-410c-bdf9-1558c9d25c18&#8243; _builder_version=&#8221;4.17.4&#8243; _module_preset=&#8221;default&#8221; body_text_color=&#8221;gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a&#8221; background_color=&#8221;gcid-9e93ff21-3b8b-410c-bdf9-1558c9d25c18&#8243; background_enable_color=&#8221;on&#8221; global_colors_info=&#8221;{%22gcid-9e93ff21-3b8b-410c-bdf9-1558c9d25c18%22:%91%22background_color%22,%22open_toggle_background_color%22,%22closed_toggle_background_color%22%93,%22gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a%22:%91%22toggle_text_color%22,%22open_toggle_text_color%22,%22closed_toggle_text_color%22,%22body_text_color%22%93}&#8221; toggle_text_color=&#8221;gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a&#8221; toggle_level=&#8221;h5&#8243; open=&#8221;off&#8221;]<\/p>\n<p><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:0,&quot;335559740&quot;:240}\">With the right type of SEO strategy (we base our SEO strategy on an inbound marketing approach) you\u2019ll make your website a brilliant lead generation tool. It\u2019s your shop window, it\u2019s got to be working hard and with the right SEO plan in place, it\u2019ll deliver you a consistent stream of qualified leads.<\/span><\/p>\n<p>[\/et_pb_accordion_item][et_pb_accordion_item title=&#8221;How long does it take to see results from SEO? &#8221; open_toggle_text_color=&#8221;gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a&#8221; open_toggle_background_color=&#8221;gcid-9e93ff21-3b8b-410c-bdf9-1558c9d25c18&#8243; closed_toggle_text_color=&#8221;gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a&#8221; closed_toggle_background_color=&#8221;gcid-9e93ff21-3b8b-410c-bdf9-1558c9d25c18&#8243; _builder_version=&#8221;4.17.4&#8243; _module_preset=&#8221;default&#8221; body_text_color=&#8221;gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a&#8221; background_color=&#8221;gcid-9e93ff21-3b8b-410c-bdf9-1558c9d25c18&#8243; background_enable_color=&#8221;on&#8221; global_colors_info=&#8221;{%22gcid-9e93ff21-3b8b-410c-bdf9-1558c9d25c18%22:%91%22background_color%22,%22open_toggle_background_color%22,%22closed_toggle_background_color%22%93,%22gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a%22:%91%22toggle_text_color%22,%22open_toggle_text_color%22,%22closed_toggle_text_color%22,%22body_text_color%22%93}&#8221; toggle_text_color=&#8221;gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a&#8221; toggle_level=&#8221;h5&#8243; open=&#8221;off&#8221;]<\/p>\n<p><span data-contrast=\"auto\">Some aspects of SEO (for instance, the technical elements) can be made instantly and there\u2019s sometimes a noticeable upsurge in traffic or user behaviour on your site. But generally, SEO activity is a longer process. It will probably take six to 12 months to show a measurable increase in traffic and associated leads or conversions. <\/span><span>\u00a0<\/span><span><br \/><\/span><\/p>\n<p>[\/et_pb_accordion_item][et_pb_accordion_item title=&#8221;What is the cost of SEO? &#8221; open_toggle_text_color=&#8221;gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a&#8221; open_toggle_background_color=&#8221;gcid-9e93ff21-3b8b-410c-bdf9-1558c9d25c18&#8243; closed_toggle_text_color=&#8221;gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a&#8221; closed_toggle_background_color=&#8221;gcid-9e93ff21-3b8b-410c-bdf9-1558c9d25c18&#8243; _builder_version=&#8221;4.17.4&#8243; _module_preset=&#8221;default&#8221; body_text_color=&#8221;gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a&#8221; background_color=&#8221;gcid-9e93ff21-3b8b-410c-bdf9-1558c9d25c18&#8243; background_enable_color=&#8221;on&#8221; global_colors_info=&#8221;{%22gcid-9e93ff21-3b8b-410c-bdf9-1558c9d25c18%22:%91%22background_color%22,%22open_toggle_background_color%22,%22closed_toggle_background_color%22%93,%22gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a%22:%91%22toggle_text_color%22,%22open_toggle_text_color%22,%22closed_toggle_text_color%22,%22body_text_color%22%93}&#8221; toggle_text_color=&#8221;gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a&#8221; toggle_level=&#8221;h5&#8243; open=&#8221;off&#8221;]<\/p>\n<p><span data-contrast=\"auto\">It depends on what needs doing. We begin all SEO work by proposing an SEO audit of your site at the outset. This provides a temperature check of where it sits right now and from this, we\u2019ll provide a full audit breakdown of what\u2019s doing well, what\u2019s not and what needs fixing in priority order. As we said in the last question, this is a long game, so we\u2019ll put together a suggested package of SEO activity to improve the site which works across a number of months, and which spreads the cost. As we say, the best starting point is an audit and we can provide you with a cost for this in advance, if you\u2019re interested to know.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:0,&quot;335559740&quot;:240}\">\u00a0<\/span><\/p>\n<p>[\/et_pb_accordion_item][\/et_pb_accordion][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;TBVS &#8211; Light &#8211; Contact 23&#8243; module_id=&#8221;contact-form-bp&#8221; module_class=&#8221;tbvs-section-light&#8221; _builder_version=&#8221;4.17.4&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;gcid-a677781f-f688-4fff-a2d6-fc2a1e5087db&#8221; global_module=&#8221;530&#8243; saved_tabs=&#8221;all&#8221; global_colors_info=&#8221;{%22gcid-a677781f-f688-4fff-a2d6-fc2a1e5087db%22:%91%22background_color%22%93}&#8221;][et_pb_row column_structure=&#8221;1_2,1_2&#8243; _builder_version=&#8221;4.17.4&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;gcid-a677781f-f688-4fff-a2d6-fc2a1e5087db&#8221; max_width=&#8221;912px&#8221; global_colors_info=&#8221;{%22gcid-a677781f-f688-4fff-a2d6-fc2a1e5087db%22:%91%22background_color%22%93}&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.17.4&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;gcid-a677781f-f688-4fff-a2d6-fc2a1e5087db&#8221; custom_padding=&#8221;75px|40px|75px|40px|true|true&#8221; custom_padding_tablet=&#8221;&#8221; custom_padding_phone=&#8221;25px|25px|25px|25px|true|true&#8221; custom_padding_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{%22gcid-a677781f-f688-4fff-a2d6-fc2a1e5087db%22:%91%22background_color%22%93}&#8221;][et_pb_text _builder_version=&#8221;4.17.2&#8243; _module_preset=&#8221;default&#8221; header_2_font=&#8221;Montserrat|800|||||||&#8221; header_2_text_color=&#8221;gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a&#8221; header_2_font_size=&#8221;38px&#8221; header_2_line_height=&#8221;1.1em&#8221; text_orientation=&#8221;center&#8221; global_colors_info=&#8221;{%22gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a%22:%91%22header_2_text_color%22%93}&#8221;]<\/p>\n<h2>We\u2019d love to chat!<\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.17.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Open Sans||||||||&#8221; text_text_color=&#8221;gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a&#8221; header_text_color=&#8221;gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a&#8221; text_orientation=&#8221;center&#8221; global_colors_info=&#8221;{%22gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a%22:%91%22header_text_color%22,%22text_text_color%22%93}&#8221;]<\/p>\n<p><span style=\"font-weight: 400;\">Contact our team to discover how an interim marketing manager can integrate with your business to take your marketing efforts to the next level. <\/span><\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.17.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_code _builder_version=&#8221;4.17.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]\n\t\t\t\t\t<script>\n\t\t\t\t\t\twindow.hsFormsOnReady = window.hsFormsOnReady || [];\n\t\t\t\t\t\twindow.hsFormsOnReady.push(()=>{\n\t\t\t\t\t\t\thbspt.forms.create({\n\t\t\t\t\t\t\t\tportalId: 1873428,\n\t\t\t\t\t\t\t\tformId: \"2dd957bb-3606-438c-b2a0-478332d73ce2\",\n\t\t\t\t\t\t\t\ttarget: \"#hbspt-form-1715137637000-2082924921\",\n\t\t\t\t\t\t\t\tregion: \"na1\",\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t})});\n\t\t\t\t\t<\/script>\n\t\t\t\t\t<div class=\"hbspt-form\" id=\"hbspt-form-1715137637000-2082924921\"><\/div>[\/et_pb_code][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; disabled_on=&#8221;on|on|on&#8221; admin_label=&#8221;TBVS &#8211; Dark &#8211; Team 15&#8243; module_class=&#8221;tbvs-section-dark&#8221; _builder_version=&#8221;4.17.2&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#FFFFFF&#8221; disabled=&#8221;on&#8221; global_module=&#8221;527&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; max_width=&#8221;750px&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.17.2&#8243; _module_preset=&#8221;default&#8221; header_3_font=&#8221;Montserrat|800|||||||&#8221; header_3_text_color=&#8221;gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a&#8221; header_3_font_size=&#8221;20px&#8221; header_3_line_height=&#8221;1.1em&#8221; text_orientation=&#8221;center&#8221; background_layout=&#8221;dark&#8221; custom_margin=&#8221;||5px||false|false&#8221; global_colors_info=&#8221;{%22gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a%22:%91%22header_3_text_color%22%93}&#8221;]<\/p>\n<h3>Who We Are<\/h3>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.17.2&#8243; _module_preset=&#8221;default&#8221; header_2_font=&#8221;Montserrat|800|||||||&#8221; header_2_text_color=&#8221;gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a&#8221; header_2_font_size=&#8221;38px&#8221; header_2_line_height=&#8221;1.1em&#8221; text_orientation=&#8221;center&#8221; background_layout=&#8221;dark&#8221; global_colors_info=&#8221;{%22gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a%22:%91%22header_2_text_color%22%93}&#8221;]<\/p>\n<h2>Professional Team<\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.17.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Open Sans||||||||&#8221; text_text_color=&#8221;gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a&#8221; text_orientation=&#8221;center&#8221; background_layout=&#8221;dark&#8221; global_colors_info=&#8221;{%22gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a%22:%91%22text_text_color%22%93}&#8221;]<\/p>\n<p>Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Donec odio. Quisque volutpat mattis eros. Nullam malesuada erat ut turpis. 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admin_label=&#8221;TBVS &#8211; Light &#8211; Companies 3&#8243; module_class=&#8221;tbvs-section-light&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; disabled=&#8221;on&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; max_width=&#8221;750px&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.17.4&#8243; _module_preset=&#8221;default&#8221; header_3_font=&#8221;Montserrat|800|||||||&#8221; header_3_text_color=&#8221;gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a&#8221; header_3_font_size=&#8221;20px&#8221; header_3_line_height=&#8221;1.1em&#8221; text_orientation=&#8221;center&#8221; custom_margin=&#8221;||5px||false|false&#8221; global_colors_info=&#8221;{%22gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a%22:%91%22header_3_text_color%22%93}&#8221;]<\/p>\n<h3>Sponsors<\/h3>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.17.4&#8243; _module_preset=&#8221;default&#8221; header_2_font=&#8221;Montserrat|800|||||||&#8221; header_2_text_color=&#8221;gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a&#8221; header_2_font_size=&#8221;38px&#8221; header_2_line_height=&#8221;1.1em&#8221; text_orientation=&#8221;center&#8221; global_colors_info=&#8221;{%22gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a%22:%91%22header_2_text_color%22%93}&#8221;]<\/p>\n<h2>Our Partners<\/h2>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_6,1_6,1_6,1_6,1_6,1_6&#8243; custom_padding_last_edited=&#8221;on|tablet&#8221; module_class=&#8221;tbvs-inline-logo-section&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; custom_padding_tablet=&#8221;||0px||false|false&#8221; custom_padding_phone=&#8221;&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_6&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/mediamattersagency.co.uk\/wp-content\/uploads\/2022\/03\/tbvs-logo-1.png&#8221; title_text=&#8221;tbvs-logo-1&#8243; align=&#8221;center&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; width_tablet=&#8221;75%&#8221; width_phone=&#8221;100%&#8221; width_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;1_6&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/mediamattersagency.co.uk\/wp-content\/uploads\/2022\/03\/tbvs-logo-2.png&#8221; title_text=&#8221;tbvs-logo-2&#8243; align=&#8221;center&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; width_tablet=&#8221;75%&#8221; width_phone=&#8221;100%&#8221; width_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;1_6&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/mediamattersagency.co.uk\/wp-content\/uploads\/2022\/03\/tbvs-logo-3.png&#8221; title_text=&#8221;tbvs-logo-3&#8243; align=&#8221;center&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; width_tablet=&#8221;75%&#8221; width_phone=&#8221;100%&#8221; width_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;1_6&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/mediamattersagency.co.uk\/wp-content\/uploads\/2022\/03\/tbvs-logo-4.png&#8221; title_text=&#8221;tbvs-logo-4&#8243; align=&#8221;center&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; width_tablet=&#8221;75%&#8221; width_phone=&#8221;100%&#8221; width_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;1_6&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/mediamattersagency.co.uk\/wp-content\/uploads\/2022\/03\/tbvs-logo-5.png&#8221; title_text=&#8221;tbvs-logo-5&#8243; align=&#8221;center&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; width_tablet=&#8221;75%&#8221; width_phone=&#8221;100%&#8221; width_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;1_6&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/mediamattersagency.co.uk\/wp-content\/uploads\/2022\/03\/tbvs-logo-6.png&#8221; title_text=&#8221;tbvs-logo-6&#8243; align=&#8221;center&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; width_tablet=&#8221;75%&#8221; width_phone=&#8221;100%&#8221; width_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_6,1_6,1_6,1_6,1_6,1_6&#8243; custom_padding_last_edited=&#8221;on|phone&#8221; module_class=&#8221;tbvs-inline-logo-section&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; custom_padding_tablet=&#8221;&#8221; custom_padding_phone=&#8221;0px||||false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_6&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/mediamattersagency.co.uk\/wp-content\/uploads\/2022\/03\/tbvs-logo-3.png&#8221; title_text=&#8221;tbvs-logo-3&#8243; align=&#8221;center&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; width_tablet=&#8221;75%&#8221; width_phone=&#8221;100%&#8221; width_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;1_6&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/mediamattersagency.co.uk\/wp-content\/uploads\/2022\/03\/tbvs-logo-6.png&#8221; title_text=&#8221;tbvs-logo-6&#8243; align=&#8221;center&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; width_tablet=&#8221;75%&#8221; width_phone=&#8221;100%&#8221; width_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;1_6&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/mediamattersagency.co.uk\/wp-content\/uploads\/2022\/03\/tbvs-logo-5.png&#8221; title_text=&#8221;tbvs-logo-5&#8243; align=&#8221;center&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; width_tablet=&#8221;75%&#8221; width_phone=&#8221;100%&#8221; width_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;1_6&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/mediamattersagency.co.uk\/wp-content\/uploads\/2022\/03\/tbvs-logo-2.png&#8221; title_text=&#8221;tbvs-logo-2&#8243; align=&#8221;center&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; width_tablet=&#8221;75%&#8221; width_phone=&#8221;100%&#8221; width_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;1_6&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/mediamattersagency.co.uk\/wp-content\/uploads\/2022\/03\/tbvs-logo-1.png&#8221; title_text=&#8221;tbvs-logo-1&#8243; align=&#8221;center&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; width_tablet=&#8221;75%&#8221; width_phone=&#8221;100%&#8221; width_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;1_6&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/mediamattersagency.co.uk\/wp-content\/uploads\/2022\/03\/tbvs-logo-4.png&#8221; title_text=&#8221;tbvs-logo-4&#8243; align=&#8221;center&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; width_tablet=&#8221;75%&#8221; width_phone=&#8221;100%&#8221; width_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;TBVS &#8211; Dark &#8211; Footer 15&#8243; module_class=&#8221;tbvs-section-dark&#8221; _builder_version=&#8221;4.17.2&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a&#8221; custom_padding=&#8221;||20px||false|false&#8221; global_module=&#8221;503&#8243; saved_tabs=&#8221;all&#8221; global_colors_info=&#8221;{%22gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a%22:%91%22background_color%22%93}&#8221;][et_pb_row column_structure=&#8221;1_3,1_3,1_3&#8243; _builder_version=&#8221;4.17.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.17.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; header_3_font=&#8221;Montserrat|800|||||||&#8221; header_3_font_size=&#8221;20px&#8221; header_3_line_height=&#8221;1.1em&#8221; background_layout=&#8221;dark&#8221; custom_margin=&#8221;||15px||false|false&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h3>Navigation<\/h3>\n<p>[\/et_pb_text][et_pb_text module_id=&#8221;ft-nav-color&#8221; module_class=&#8221;ft-nav&#8221; _builder_version=&#8221;4.17.4&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Open Sans||||||||&#8221; text_font_size=&#8221;15px&#8221; link_text_color=&#8221;#FFFFFF&#8221; background_layout=&#8221;dark&#8221; custom_css_after=&#8221;color: #e5e5e5!important;&#8221; global_colors_info=&#8221;{}&#8221; link_text_color__hover_enabled=&#8221;on|desktop&#8221; link_text_color__hover=&#8221;#0000FF&#8221;]<\/p>\n<p><a href=\"https:\/\/mediamattersagency.co.uk\/what-we-do\/\">What we do<\/a><\/p>\n<p><a href=\"https:\/\/mediamattersagency.co.uk\/who-we-are\/\">Who we are<\/a><\/p>\n<p><a href=\"https:\/\/mediamattersagency.co.uk\/insights-and-resources\/\">Insights and resources<\/a><\/p>\n<p><a href=\"https:\/\/mediamattersagency.co.uk\/get-in-touch\/\">Get in touch<\/a><\/p>\n<p><a href=\"https:\/\/mediamattersagency.co.uk\/cookies-and-privacy-policy\/\">Cookies &amp; Privacy policy<\/a><\/p>\n<p><em>Media Matters (Peterborough) Ltd is a limited company registered in England and Wales under Registration Number 9482394<\/em><\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.17.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.17.4&#8243; _module_preset=&#8221;default&#8221; header_3_font=&#8221;Montserrat|800|||||||&#8221; header_3_font_size=&#8221;20px&#8221; header_3_line_height=&#8221;1.1em&#8221; background_layout=&#8221;dark&#8221; custom_margin=&#8221;||15px||false|false&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h3 style=\"text-align: center;\">Follow us<\/h3>\n<p>[\/et_pb_text][et_pb_social_media_follow _builder_version=&#8221;4.17.4&#8243; _module_preset=&#8221;default&#8221; text_orientation=&#8221;center&#8221; text_orientation_tablet=&#8221;center&#8221; text_orientation_phone=&#8221;&#8221; text_orientation_last_edited=&#8221;on|tablet&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_social_media_follow_network social_network=&#8221;facebook&#8221; url=&#8221;https:\/\/www.facebook.com\/mediamatterspr&#8221; icon_color=&#8221;gcid-c0c1e40a-0662-4bec-9e91-d4bdfaff1cd7&#8243; _builder_version=&#8221;4.17.4&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#FFFFFF&#8221; background_enable_color=&#8221;on&#8221; custom_padding=&#8221;8px|8px|8px|8px|true|true&#8221; border_radii=&#8221;on|50px|50px|50px|50px&#8221; global_colors_info=&#8221;{%22gcid-c0c1e40a-0662-4bec-9e91-d4bdfaff1cd7%22:%91%22icon_color%22%93}&#8221; background__hover_enabled=&#8221;on|desktop&#8221; background_color__hover=&#8221;#181818&#8243; background_enable_color__hover=&#8221;on&#8221; follow_button=&#8221;off&#8221; url_new_window=&#8221;on&#8221;]facebook[\/et_pb_social_media_follow_network][et_pb_social_media_follow_network social_network=&#8221;twitter&#8221; url=&#8221;https:\/\/twitter.com\/mediamatterspr&#8221; icon_color=&#8221;gcid-c0c1e40a-0662-4bec-9e91-d4bdfaff1cd7&#8243; _builder_version=&#8221;4.17.4&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#FFFFFF&#8221; background_enable_color=&#8221;on&#8221; custom_padding=&#8221;8px|8px|8px|8px|true|true&#8221; border_radii=&#8221;on|50px|50px|50px|50px&#8221; global_colors_info=&#8221;{%22gcid-c0c1e40a-0662-4bec-9e91-d4bdfaff1cd7%22:%91%22icon_color%22%93}&#8221; background__hover_enabled=&#8221;on|desktop&#8221; background_color__hover=&#8221;#181818&#8243; background_enable_color__hover=&#8221;on&#8221; follow_button=&#8221;off&#8221; url_new_window=&#8221;on&#8221;]twitter[\/et_pb_social_media_follow_network][et_pb_social_media_follow_network social_network=&#8221;linkedin&#8221; url=&#8221;https:\/\/www.linkedin.com\/company\/media-matters\/mycompany\/&#8221; icon_color=&#8221;gcid-c0c1e40a-0662-4bec-9e91-d4bdfaff1cd7&#8243; _builder_version=&#8221;4.17.4&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#FFFFFF&#8221; 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global_colors_info=&#8221;{}&#8221;]<\/p>\n<h3 style=\"text-align: center;\">Contact us<\/h3>\n<p>[\/et_pb_text][et_pb_blurb title=&#8221;Phone&#8221; use_icon=&#8221;on&#8221; font_icon=&#8221;&#xe00b;||divi||400&#8243; icon_color=&#8221;#FFFFFF&#8221; image_icon_background_color=&#8221;RGBA(255,255,255,0)&#8221; icon_placement=&#8221;left&#8221; image_icon_width=&#8221;32px&#8221; content_max_width=&#8221;100%&#8221; _builder_version=&#8221;4.17.4&#8243; _module_preset=&#8221;default&#8221; header_font=&#8221;Montserrat|800|||||||&#8221; header_font_size=&#8221;18px&#8221; body_font=&#8221;Open Sans||||||||&#8221; background_layout=&#8221;dark&#8221; border_color_all_image=&#8221;#FFFFFF&#8221; icon_font_size=&#8221;32px&#8221; global_colors_info=&#8221;{}&#8221;]<span style=\"color: #ffffff;\"><a href=\"tel:01733 20371363\" style=\"color: #ffffff;\">01733 371363<\/a><\/span>[\/et_pb_blurb][et_pb_blurb title=&#8221;Email&#8221; use_icon=&#8221;on&#8221; font_icon=&#8221;&#xe010;||divi||400&#8243; icon_color=&#8221;#FFFFFF&#8221; image_icon_background_color=&#8221;RGBA(255,255,255,0)&#8221; icon_placement=&#8221;left&#8221; image_icon_width=&#8221;32px&#8221; content_max_width=&#8221;100%&#8221; _builder_version=&#8221;4.17.4&#8243; _module_preset=&#8221;default&#8221; header_font=&#8221;Montserrat|800|||||||&#8221; header_font_size=&#8221;18px&#8221; body_font=&#8221;Open Sans||||||||&#8221; background_layout=&#8221;dark&#8221; border_color_all_image=&#8221;#FFFFFF&#8221; icon_font_size=&#8221;32px&#8221; global_colors_info=&#8221;{%22gcid-bc8c8cc5-fb0f-4c64-9efe-765f392d609a%22:%91%22icon_color%22%93}&#8221;]<\/p>\n<p><span style=\"color: #ffffff;\"><a href=\"https:\/\/mediamattersagency.co.uk\/get-in-touch\/\" style=\"color: #ffffff;\">Send a mail<\/a><\/span><\/p>\n<p>[\/et_pb_blurb][et_pb_blurb title=&#8221;Registered address&#8221; use_icon=&#8221;on&#8221; font_icon=&#8221;&#xe01d;||divi||400&#8243; icon_color=&#8221;#FFFFFF&#8221; image_icon_background_color=&#8221;RGBA(255,255,255,0)&#8221; icon_placement=&#8221;left&#8221; image_icon_width=&#8221;32px&#8221; content_max_width=&#8221;100%&#8221; _builder_version=&#8221;4.17.4&#8243; _module_preset=&#8221;default&#8221; header_font=&#8221;Montserrat|800|||||||&#8221; header_font_size=&#8221;18px&#8221; body_font=&#8221;Open Sans||||||||&#8221; background_layout=&#8221;dark&#8221; border_color_all_image=&#8221;#FFFFFF&#8221; icon_font_size=&#8221;32px&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><span>42 Tyndall Court, Commerce Road, Lynchwood, Peterborough PE2 6LR<\/span><\/p>\n<p>[\/et_pb_blurb][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>SEO servicesSEO that drives great website results The value of SEOMuch more than keywords and rankingGetting leads direct from your website is the holy grail. The secret is, using the right search engine optimisation techniques for your business to get you there.Everything you need to knowHow SEO can help generate leads for your businessImproving visibility [&hellip;]<\/p>\n","protected":false},"author":29,"featured_media":0,"parent":196,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"<!-- wp:divi\/placeholder \/-->","_et_gb_content_width":"","content-type":"","footnotes":""},"_links":{"self":[{"href":"https:\/\/mediamattersagency.co.uk\/wp-json\/wp\/v2\/pages\/200"}],"collection":[{"href":"https:\/\/mediamattersagency.co.uk\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/mediamattersagency.co.uk\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/mediamattersagency.co.uk\/wp-json\/wp\/v2\/users\/29"}],"replies":[{"embeddable":true,"href":"https:\/\/mediamattersagency.co.uk\/wp-json\/wp\/v2\/comments?post=200"}],"version-history":[{"count":19,"href":"https:\/\/mediamattersagency.co.uk\/wp-json\/wp\/v2\/pages\/200\/revisions"}],"predecessor-version":[{"id":2203,"href":"https:\/\/mediamattersagency.co.uk\/wp-json\/wp\/v2\/pages\/200\/revisions\/2203"}],"up":[{"embeddable":true,"href":"https:\/\/mediamattersagency.co.uk\/wp-json\/wp\/v2\/pages\/196"}],"wp:attachment":[{"href":"https:\/\/mediamattersagency.co.uk\/wp-json\/wp\/v2\/media?parent=200"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}